Xiaomi India has launched the Mi Outdoor Bluetooth Speaker in the country, and it is already available to buy via Mi.com. The announcement was made by Manu Kumar Jain, the Global VP at Xiaomi through his Twitter handle. It boasts of 5W sound, 20 hours of battery, and support for voice assistants.
The Mi Outdoor Bluetooth Speaker is priced at Rs. 1,399 which is a 30 percent discount from its claimed MRP of Rs. 1,999. There is only one color option listed on the website and that’s black.
The wireless speaker comes equipped with a 5W power output. To enable a wide spectrum of sound frequencies, the speaker features a passive radiator and a diaphragm made of Canadian long fiber pulp vibration film. The passive radiator enhances low frequencies while the diaphragm acts as a damping system. The Xiaomi Mi Bluetooth speaker also offers support for voice assistants, including Google Assistant, Alexa, and Siri.
One will be able to access the voice assistant with the touch of a button. The wireless speaker also supports Bluetooth 5.0. There is also one key function enabling users to answer or end calls with one touch. Xiaomi says its palm-sized Mi Outdoor Bluetooth speaker is specially designed for an ultra-mobile lifestyle. The device features a 2000mAh battery, which the company claims can offer up to 20 hours of music playback. The Xiaomi Mi Bluetooth speaker comes with an IPX5 rating and also features an anti-skid edge grip design.
The marketing material states that the diaphragm is made from Canadian long fiber pulp vibration film which, along with the damping system, gives a “more natural and clear” sound. There is also a passive radiator on the Mi Outdoor Bluetooth Speaker that produces better low-frequency sound effects.
Xiaomi is looking to diversify this year with a new range of products for the Indian market and the Mi Outdoor Bluetooth speaker is the first glimpse of that, even though Xiaomi has been selling quite a lot of speakers since the last few years. Earlier in the year, Xiaomi said that it wants to go into the premium segments with the Mi brand while the Redmi brand will continue to come up with value-for-money devices.