Google hosted its MadebyGoogle ’19 event in the Big Apple (New York City, USA) on 15th October. The tech giant launched its latest lineup of various devices ranging from smartphones to smart speakers and even notebook PCs.
Smartphones have become an integral part of privileged human lives. People who own a smartphone can’t live without it as they have become accustomed to the world that runs on and through these smartphones. It allows a person to capture photos, record videos and audio, connect with the internet and to the world, make calls and do a lot of computing that earlier needed a computer. All these have made it a crucial part of human lives.
However, contradictory to the above statements, the smartphone is not that close to one’s heart as it seems. I mean, although the technology is crucial, the provider and the specific device model matter less to the users now than ever before. The reason behind this phenomenon is that the smartphone models keep on changing every 6 months and something new comes up with a few added features.
The smartphone retention was 2 to 3 years and in the past couple of years, this has dropped to a year or a year and a half. The smartphone manufacturers have compelled the users to upgrade as soon as possible as it increases their sales immensely. One can also witness the durability of the devices have decreased significantly with time despite better quality glass and metal bodies. This also adds to the plight of the users and impacts the minds of the users to change the device as soon as it gets dented or shattered. Moreover, the smartphone manufacturers have made the repairs extremely difficult and expensive so that the users stick to purchasing newer models instead of repairing the older devices.
Google, the American software giant entered the hardware sector only a few years ago. Although it sold the Nexus lineup of smartphones for quite some years now, it was manufactured by other players such as HTC, LG and so on. After shutting down the Nexus line, Google launched its popular Pixel lineup of devices manufactured by the company itself.
Apart from smartphones, Google also sells smart home Bluetooth speakers, notebook PCs called the ‘Chromebook’ that run on the ChromeOS developed by Google itself and so on. More than a source of revenue, the hardware segment for Google is more of a competition against the other tech giants such as Apple, Amazon and Microsoft.
In a time when the global sales figure of the smartphone sector is seeing a slump, the smartphone makers are not backing down. Rather, they are just coming up with more and more ways to compel users to upgrade their smartphones as soon as possible. Google has launched its latest Pixel 4 and Pixel 4 XL.
The smartphones are well spec’d with the Pixel 4 featuring a 5.7-inch full-HD+ OLED display with HDR support and a resolution of 444ppi. The Pixel 4 XL has a 6.3-inch QHD+ panel at 537ppi, which is certainly better than the smaller version. The glass on top of both the phones feature Corning Gorilla Glass 5. On the camera front, the Pixel 4 series features a 16-megapixel primary sensor (f/2.4 aperture) with a 12.2-megapixel secondary camera (f/1.7 aperture, 77-degree field of view) at the back. It has an 8-megapixel front camera. The rear cameras support 4K video at 30fps and 1080p at up to 120fps, while the front camera supports 1080p video at 30fps.
The Pixel 4 ships with a 2,800mAh battery, whereas the Pixel 4 XL has a 3,700mAh battery. Both phones ship with an 18W fast charging adapter in the box and have a USB Type-C port. The box includes a USB Type-C to Type-C cable too. The two phones have a Nano-SIM slot, along with support for an eSIM in case you need dual-SIM connectivity.
In terms of sensors, the Pixel 4 series features Wi-Fi 2.4GHz, 5GHz 802.11 a/b/g/n/ac and 2×2 MIMO support. It also supports Bluetooth 5.0 + LE (along with AptX, AptX HD, LDAC codecs). It features NFC, GPS, GLONASS, and Google Cast too.
Amidst all the specifications and design aesthetics, it is clear that the designed is very much similar to the Apple iPhone 11 series. The camera bump and the placements are almost identical to iPhone 11 Pro. However, the huge upper front bezel doesn’t look good especially with the modern trend of not having a top bezel at all. The camera is the biggest power of the Pixel series from the very beginning but this time the camera also didn’t get the much-awaited upgrade – a wide-angle lens.